One project that I'm currrently working on with a client is distribution of her newsletter. She sends me her updates to her client list during the month along with other contacts she has made and I add them to the account I set up for her in iContact.
As concerns content, once a month she sends her newsletter article and other information to include and I see that the newsletter goes out to her lists.
The template used is an html template created by a designer. iContact does provide templates, but the template created by the designer matches my clients other branded items, including her website, brochure and business cards.
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